Flow

Guide an inquiry across several steps.

Sequence prompts and instruments when your study needs repeated collection or distinct phases.

  • Turn one collector into a guided journey across multiple moments or instruments
  • Sequence contribution and interpretation across study phases
  • Support repeated learning when the work needs pacing, comparison, or staged participation
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How pricing works

Flow is scoped with Projects for multi-phase or repeated collection.

  • Best for multi-step studies, repeated contribution, or staged interpretation.
  • Often paired with Journally, Actions, or collaborative spaces.
  • Not necessary when one bounded collector is enough.

Why teams add Flow

Design a journey, not only a launch

Flow helps teams work across phases when one collection moment is not enough to understand the situation well.

  • Sequence multiple touchpoints across time
  • Match the inquiry to the pace of the real situation
  • Reduce pressure to overfit everything into one instrument

Use multiple instruments when they add real value

Some work needs more than one prompt structure or contribution pattern. Flow helps connect them coherently.

  • Support multi-instrument studies without losing coherence
  • Differentiate capture, comparison, and follow-up moments
  • Keep the design aligned with the learning objective

Support learning arcs over time

Flow is strongest when the work needs to evolve rather than reveal everything in a single pass.

  • Notice what changes from phase to phase
  • Create more disciplined pacing for repeated participation
  • Build better transitions from collection into interpretation and action

Where it fits best

Program and transformation leads

Use it when: When the work unfolds across stages and different contribution moments are needed to understand what is changing.

Value: Helps the inquiry match the real journey instead of forcing everything into one launch event.

Research and insight teams

Use it when: When a study needs multiple instruments, comparative stages, or spaced collection windows.

Value: Creates a cleaner design for complex studies without making them feel chaotic.

Facilitators and consultants

Use it when: When clients need a multi-step path from capture into interpretation, follow-up, or repeated reflection.

Value: Improves coherence across the whole learning cycle, not just the opening session.

What this enables

  • A clearer multi-step path through the work
  • Better use of multiple instruments without losing design discipline
  • A stronger fit between timing, participation, and the learning objective

How teams usually bring it in

  1. Clarify why one collector is not enough for this situation
  2. Decide which phases or instruments truly add value
  3. Add Flow when the work needs a designed journey rather than a one-step launch